| About ByronBayRegion.com & GuideToByron.com |
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Question: What is ByronBayRegion.com ?
(And, while we're at it.... what is GuideToByron.com?)
Answer: An online community information portal.
A what? portal –noun
Well, you... um...knew that...ok...well, why don't we just start with the maps!
![]() Warwick Pascoe Locals know there has long been a need for this seemingly simple but in fact awesome task to be undertaken and anyone who views Warwick's collection judges them a timely success, invaluable to locals, tourists, alike and a boon to the hospitality and accommodation and travel industries, which are the mainstays of the local economy. The Pocket Guides that Warwick has developed as a convenient and useful format for presenting the maps have found a resonance in the community and there is a groundwell of interest among the local community in this handy little pocket sized local reference guide, which combines the maps with a comprehensive local business directory, so that the many small businesses in the community can be found with ease and at the same time get a chance to display their colour and style in the advertising listings to people checking out the maps. It's already proven to have a high retention rate among users, in glove boxes and on the kitchen bench. The natural complement to this is an on-line version, and that's where we come in.
![]() Peter Harris
![]() Barry Ferrier
Thus it came to pass that the ByronBayRegion.com / GuideToByron.com Team was
born, and this huge but exciting online project began to take shape. Having such a great real world resource as the Pocket Guide publications and Warwick's comprehensive series of very practical, easy-to-use maps of Byron Bay and the hinterlands is a great starting point for any internet site. There are other Byron Bay community information sites of course, but as is often the case with the web, the eyes glaze over when confronted with what are basically a lot of lists of businesses. The maps are the core of ByronBayRegion.com & GuideToByron - they are of real value in so many real world situations. Simultaneously both ByronBayRegion.com & GuideToByron.com becomes an online presence and advertising portal for the many local businesses who are finding the Pocket Guides a great way to advertise and reach customers, old and new. And then of course it complements and enriches the potential customers experience by supporting the information in the Guides, "unpacking" the ads with graphics, offering live links to more in depth follow-up advertising, building traffic to their websites web-sites, and simplifying email contact and online transactions.
The
logical extension from here is to extend the portal out into the
community and build a resource that is useful informative and
entertaining to the whole community and set up a place for exchange and
dialogue, news and fun....include the kids, celebrate a bit of our
history and the colour and vibrance of Byron Bay life.
Sorry, is vibrance a real word? |
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